$ 101,576
$ 51,422
Yes
2021
This confidential opportunity represents a profitable, fast-growing eCommerce brand in the outdoor recreation space. The company designs and sells a lightweight, portable beach putting game that combines the fun of golf with a relaxed day on the sand. The complete set collapses into a backpack-style carrying bag and sets up in under one minute, making it highly portable and easy to use. Each package includes two adjustable putters, two flagsticks, six golf balls, two cups, two rings, a sand scoop, and a branded carrying bag.
The business operates as a direct-to-consumer eCommerce brand, generating sales through its Shopify website and Amazon storefront. It has previously tested retail partnerships, including placement in PGA Superstore, while maintaining a primary focus on digital customer acquisition. The brand has developed strong online engagement, including more than 13,000 Instagram followers and a loyal customer base that actively generates user content. The company also hosted its own tournament event in Charleston, South Carolina, creating a unique experiential marketing angle. In 2023, the brand advanced to the final round of Shark Tank interviews and is eligible to reapply for the 2026 season.
Operationally, this is a non-retail, location-independent business that can be run remotely or from a home office. All parts are manufactured through established suppliers in China and shipped to the owner for final packaging and fulfillment. Shopify orders are fulfilled directly, and Amazon orders ship from the same centralized location. A new owner could further streamline operations by transitioning assembly and logistics to a third-party fulfillment provider, improving scalability and operational leverage.
Financially, the business has demonstrated year-over-year growth. Revenue for 2024 totaled $72,000, with prorated 2025 revenue tracking at approximately $101,000. Seller’s Discretionary Earnings for 2025 are projected to exceed $50,000. The sale includes more than 200 finished inventory units, complete branding and design files, professional product photography, supplier relationships, Shopify and Amazon accounts, and three associated domain names.
This opportunity reflects the type of asset-light, non-retail business Anchorpoint Associates specializes in advising on through our M&A advisory services.